Principles for Making the Right Hire
Every team leader knows that hiring can make or break your business.
One great hire can bring energy, alignment, and efficiency — while one wrong hire can slow everything down.
For women in real estate building teams, hiring isn’t just about filling seats. It’s about finding people who share your values, work ethic, and vision for growth.
At She Builds Teams, we coach women to hire with intention, not impulse — because every addition to your team should strengthen your systems, not stress them.
The Cost of the Wrong Hire
A poor hiring decision doesn’t just cost money — it costs time, energy, and trust.
When someone doesn’t align with your culture, your team feels it immediately.
That’s why we teach our clients to start with a clear framework for hiring — one that focuses on who a person is just as much as what they do.
Six Core Qualities of a Great Team Member
When you’re ready to bring someone onto your real estate team, use these six principles to guide your decision.
Character
Hire for integrity first. Skills can be taught, but character can’t. Look for honesty, consistency, and accountability.
Commitment
You want people who are invested — not just in the role, but in the mission. Commitment shows up as reliability, ownership, and follow-through.
Capacity
Can this person handle the responsibilities of the role? Do they have the bandwidth and balance to grow with your business?
Competence
Competence isn’t about perfection — it’s about capability. Hire people who have the skills (or the resourcefulness) to deliver results.
Coachability
The best team members are learners. They ask questions, take feedback, and grow with the business. Coachability keeps your team adaptable.
Care
This one’s easy to overlook, but it’s what builds long-term loyalty. The people who truly care — about the clients, the team, and the mission — are the ones who make your culture thrive.
Hiring Through the Lens of Leadership
As a team leader, your job isn’t just to hire — it’s to develop the people you bring on.
That’s why we remind every woman we coach: you’re not just building a team, you’re building leaders.
When you hire intentionally, train systematically, and lead with clarity, you create a business that scales without losing its soul.
How She Builds Teams Helps Women Hire Smarter
Inside our 16-Week Real Estate Team Coaching Program, we walk you through the exact systems and processes to:
Define the right roles to hire for
Create onboarding systems that work
Develop team culture rooted in communication and accountability
Lead confidently as your team grows
Hiring doesn’t have to be hard. With structure, clarity, and strategy — it becomes one of the most empowering parts of building your business.
About She Builds Teams
She Builds Teams is a 16-week coaching program designed for women in real estate who are ready to build, refine, and scale profitable teams. Led by Kristen Cantrell, Erin Ethridge, and Rebecca Green, our women-led program helps agents grow through systems, leadership, and strategy.
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